SEO Tool

Schema.org markup generator

Создание JSON-LD микроразметки для расширенных сниппетов в поисковой выдаче

Generated code

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization"
}
</script>

Paste this code into the <head> section of your page

Why use structured data?

Benefits

  • Rich snippets in Google and Yandex
  • Higher click-through rate from search
  • Better content understanding by search engines

Validate your markup

  • Use our “Structured Data Checker” tool
  • Google Rich Results Test
  • Yandex Webmaster → Structured data validator

JSON-LD markup without a developer

How the generator works

You choose a markup type — Organization, LocalBusiness, Product, Article, FAQPage, BreadcrumbList — fill in the fields, and the tool assembles valid JSON-LD ready to paste into your site.

JSON-LD is the format recommended by Google: the markup does not depend on the layout and does not break during a redesign.

Markup for GEO and AI search

Structured data is becoming more important as generative answers grow: Yandex neural search, Google AI Overviews and ChatGPT rely on clearly marked-up facts — prices, ratings, addresses, Q&A.

The main rule: the markup must match the visible content of the page. Marking up invisible or false data violates the rules of search engines.

Frequently asked questions

Where do I insert the generated JSON-LD?+

Into the page HTML inside a <script type="application/ld+json"> tag — in the head or body, any place suits search engines. A CMS usually has a field for inserting code into the page.

Can I place several markup types on one page?+

Yes, this is normal practice: for example, Product + BreadcrumbList + Organization. Each type is placed as a separate JSON-LD block or combined via @graph.

How do I check the generated markup?+

Paste it into the page and check it with our structured-data checker, as well as the Schema.org validator and Google’s Rich Results Test.

Does Yandex take JSON-LD into account?+

Yes, Yandex supports JSON-LD along with Microdata and uses the markup for rich snippets: ratings, breadcrumbs, organization contacts.