Heading structure and SEO
How search engines read headings
Headings H1–H6 form the “table of contents” of a page. Search engines use them to understand the topic and structure of the content, and also to build sitelinks in the snippet.
The tool displays the page’s heading tree and finds duplicate H1s, empty headings and skipped levels — all the typical problems that arise during markup.
The right hierarchy
H1 is the page topic, one per document. H2 are the main sections, H3 are subsections within them. Do not use headings just for font size — that is what CSS is for.
Also check that the H1 does not repeat the title word for word: a small difference lets you cover more query wordings.