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Articles and insights on development, AI, DevOps and modern technology

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Лидогенерация
Online chat on a website: helps you sell or annoys — it depends on the setup
Marketing

Online chat on a website: helps you sell or annoys — it depends on the setup

A pop-up chat can catch leads or it can infuriate and slow the site down. We break down how to set up an online consultant so it brings leads rather than scaring people off.

July 6, 2026
8 min
MOLOTILO

MOLOTILO DIGITAL

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A website for a dental clinic: how to turn “my tooth hurts” into a booked patient
Business

A website for a dental clinic: how to turn “my tooth hurts” into a booked patient

A patient chooses a dental clinic with fear and a calculator in hand. What kind of site removes the fear, shows prices honestly and books an appointment — a block-by-block breakdown.

June 21, 2026
9 min
MOLOTILO

MOLOTILO DIGITAL

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A website for a real estate agency: a property catalog that brings in both buyers and owners
Business

A website for a real estate agency: a property catalog that brings in both buyers and owners

An agency needs two streams: property buyers and owners who will trust it with a sale. We break down the site structure, a catalog with filters and SEO in the real estate niche.

June 20, 2026
9 min
MOLOTILO

MOLOTILO DIGITAL

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How to increase sales through your website: 12 working ways without raising the ad budget
Marketing

How to increase sales through your website: 12 working ways without raising the ad budget

You have a site, you have traffic, but few sales — sound familiar? We break down 12 ways to squeeze more sales out of your existing site and traffic: from prices and forms to closing leads.

June 11, 2026
11 min
MOLOTILO

MOLOTILO DIGITAL

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Quizzes and lead magnets: how to collect 2–3 times more leads from the same traffic
Marketing

Quizzes and lead magnets: how to collect 2–3 times more leads from the same traffic

People are reluctant to fill in “Leave a request” forms but happily take quizzes and grab freebies. How quizzes and lead magnets multiply conversion and when they do not work.

June 6, 2026
8 min
MOLOTILO

MOLOTILO DIGITAL

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A website for an auto-repair shop: how to get repair bookings from the internet
Business

A website for an auto-repair shop: how to get repair bookings from the internet

A driver searches “clutch replacement price” and calls the first three shops in the results. How an auto-shop site gets into those three: structure, prices, a calculator, maps.

June 4, 2026
9 min
MOLOTILO

MOLOTILO DIGITAL

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Why Business Needs a Corporate Website: ROI and Benefits
Business

Why Business Needs a Corporate Website: ROI and Benefits

How a corporate website impacts business: lead generation, company image, customer trust and measurable results.

January 5, 2026
9 min
MOLOTILO

MOLOTILO DIGITAL

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